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Marketing Management: A South-Asian Perspective (Record no. 11730)

000 -LEADER
fixed length control field 00605nam a2200241Ia 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20230303110937.0
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN 9788131716830
100 ## - MAIN ENTRY--AUTHOR NAME
Author Name Kotler P
245 #0 - TITLE STATEMENT
Title Marketing Management: A South-Asian Perspective
250 ## - EDITION STATEMENT
Edition statement 13
264 ## - PUBLICATION STATEMENT
Name of the Publisher Pearson Education Pvt. Ltd.
Year of Publication 2009
300 ## - PHYSICAL DESCRIPTION
Number of Pages xlvii, 647, 128
490 ## - SERIES STATEMENT
Series statement -
500 ## - GENERAL NOTE
General note -
546 ## - LANGUAGE NOTE
Language English
650 ## - SUBJECT --TOPICAL TERM
Subject Management
650 ## - SUBJECT --TOPICAL TERM
Subject Business Administration
650 ## - SUBJECT --TOPICAL TERM
Subject Marketing Management
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Keller K L
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Koshy M
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Jha M
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Item Type Books
Holdings
Withdrawn status Lost Status Damaged Status Not for Loan Permanent Location Section Date of Purchase Vendor Price Call Number Accession Number Item Type
        Central Library, KARE, Krishnankoil Campus Transferred to Business Administration Dept. Library 16/11/2009 Kumar Book Distributors 599.00 658.8 KOT 40578 Books
        Central Library, KARE, Krishnankoil Campus Transferred to Business Administration Dept. Library 16/11/2009 Kumar Book Distributors 599.00 658.8 KOT 40579 Books
        Central Library, KARE, Krishnankoil Campus Transferred to Business Administration Dept. Library 16/11/2009 Kumar Book Distributors 599.00 658.8 KOT 40580 Books
        Central Library, KARE, Krishnankoil Campus Transferred to Business Administration Dept. Library 16/11/2009 Kumar Book Distributors 599.00 658.8 KOT 40581 Books
        Central Library, KARE, Krishnankoil Campus General Stack 01/12/2011 PTA 599.00 658.8 KOT 65891 Books
        Central Library, KARE, Krishnankoil Campus General Stack 26/04/2012 Higginbothams Private Limited 599.00 - 66831 Books
        Central Library, KARE, Krishnankoil Campus General Stack 26/04/2012 Higginbothams Private Limited 599.00 - 66832 Books
        Central Library, KARE, Krishnankoil Campus General Stack 26/04/2012 Higginbothams Private Limited 599.00 - 66833 Books
        Central Library, KARE, Krishnankoil Campus General Stack 26/04/2012 Higginbothams Private Limited 599.00 - 66834 Books
        Central Library, KARE, Krishnankoil Campus General Stack 03/05/2014 Ayyanar Book Centre 850.00 658.8 KOT 67563 Books
        Central Library, KARE, Krishnankoil Campus General Stack 22/05/2014 Ayyanar Book Centre 850.00 658.8 KOT 67713 Books
        Central Library, KARE, Krishnankoil Campus General Stack 04/07/2014 CSO BOOK 699.00 658.8 KOT 67780 Books
        Central Library, KARE, Krishnankoil Campus General Stack 15/11/2022 - 850.00 658.8 P9 100441 Books
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