Digital Marketing Excellence: Planning, Optimizing and Integrating Online Marketing (Record no. 35196)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 00420nam a22001697a 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20240724180002.0 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 9781032450353 |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Author Name | Chaffey D |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Author Name | Smith P R |
| 245 ## - TITLE STATEMENT | |
| Title | Digital Marketing Excellence: Planning, Optimizing and Integrating Online Marketing |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 6 |
| 264 ## - PUBLICATION STATEMENT | |
| Name of the Publisher | Routledge |
| Year of Publication | 2023 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | 638 |
| 546 ## - LANGUAGE NOTE | |
| Language | English |
| 650 ## - SUBJECT --TOPICAL TERM | |
| Subject | Commerce |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Item Type | Books |
| Withdrawn status | Lost Status | Damaged Status | Not for Loan | Permanent Location | Section | Date of Purchase | Vendor | Price | Call Number | Accession Number | Item Type |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Central Library, KARE, Krishnankoil Campus | General Stack | 02/07/2024 | TBH | 1150.00 | 658.87:681.3 R3 | 105576 | Books |