TY  - BOOK
AU  - Chaturvedi M
AU  - Aseen KumarRahul M
TI  - Managing Innovation and New Product Development: Concepts and Cases
T2  - -
SN  - 9788120337275
PY  - 2009///
PB  - Prentice Hall of India Pvt. Ltd.
KW  - "Management, "Product development
N1  - -
ER  -