TY  - BOOK
AU  - Stern L W
AU  - Ansary A I EICoughlan A T
TI  - Marketing Channels
T2  - -
SN  - 81-203-1149-3
PY  - 1996///
PB  - Prentice Hall of India Pvt. Ltd.
KW  - "Management, "Marketing channels
N1  - -
ER  -