TY  - BOOK
AU  - Malhotra N K (Ed.)
TI  - "Review of Marketing Research, Vol.II"
T2  - -
SN  - 978-81-203-3314-7
PY  - 2006///
PB  - Prentice Hall of India Pvt. Ltd.
KW  - "Management, "Marketing Research
N1  - -
ER  -